Newsletter 018
The Symphony Way: Flows and Presentations by Our Designers vol. 1
A new series is in town, folks!
With the help of our fellow designers, engineers, and HR specialists, we will demonstrate some of the most interesting, most striking, and most impressive ways to deal with different subjects within and beyond the IT industry.
In this newsletter, the focus is on ideas related to holding visual presentations. We consulted our designers (Miroslav Kostić and Srđan Španović) and they were kind enough to allow us to share their presentations in order to show you how best to utilize them to your advantage.
Let’s begin with some neat tricks that we already mentioned in one of the early newsletters. Check this out:
Two things that we can immediately notice are — elegance and simplicity. A clean and simple one-colored background is all it takes to place the viewers’ focus on the feature being presented, while the step-by-step way of presenting helps the presenter to easily move down the presentation line and to know that it’s easy for everyone to follow them.
You can repeat the same step-by-step presentation process as many times as you wish. It is even recommended that you do so, as repetition will aid the viewers in foreseeing the next logical step. In this way, a relationship of understanding and trust is created between the presenter and the audience.
Later on, you can play with different options that allow you to use pretty much the same slides in a different and interactive way. Remember — the point is not to overcomplicate things, but to keep it short and simple (or should we say: keep it simple, stupid (KISS)).
And the best part?
It can all be done even as a PowerPoint presentation. Yes, the Keynote app is more elegant and includes more options; but if you are still old-school, it doesn’t mean your presentation will not be appealing enough. Just KISS.
Miki showed us that we don’t have to go crazy with options to make our presentations useful and he accomplished that by incorporating three important things:
1. The background is simple — one color that does not take away the focus from the central part of the presentation.
2. The presenting is linear — separating and going through each step of the presentation helps to keep the focus on important things at hand.
3. The design is elegant — and here ‘elegant’ does not mean ‘complex’. The color spectrum helps the viewers distinguish different parts of the presentation, while decorations are excluded in order not to disturb.
Plus, he used the Symphony logo and DNA — a nice touch that wraps everything into a meaningful whole.
Next week, we will use Srđan’s ideas to present a different way of presenting.
Stay tuned!
Take care!
